Shijiazhuang and San Francisco, though thousands of miles apart, are intimately connected by the magical latitude of 37°N.

San Francisco, the iconic birthplace of denim culture, spread the jeans revolution worldwide. Meanwhile, in Shijiazhuang—a textile hub of northern China—XINDADONG carries forward the same spirit of craftsmanship and innovation. By blending traditional techniques with cutting-edge technology, we continuously push the boundaries of denim fabric, delivering premium solutions for global brands.

At 37°N latitude, XINDADONG is writing a new legend of denim for our era.